Thursday 26 February 2015

Amazon Music

Great Selection At An Affordable Price
With Amazon offering so many services, it is understandable that many people forget about their online music store, similar to that of iTunes. Known as Amazon Music, it was launched in 2008 across the United States with its competitive advantage being that its songs are priced lower than its main competition, iTunes music store. It features over two million songs from over one-hundred eighty thousand artists, making it a very attractive place to download music.


Seeing the move towards cloud computing, Amazon was not shy to introduce their own cloud platform. In 2013 Amazon released the Amazon Cloud Player, which acts as a cloud for downloadable music from their store. It allows its users to store and play their favourite music from their desktop, web browser and mobile apps. Additionally this service allows up to 10 devices to be connected to the cloud so the options for us as consumers are near limitless for whenever and wherever we want to listen to our music.


Amazon Music also engages in strategic partnerships in hopes to increase its market share. Some notable partnerships include Pepsi, where consumers use their Pepsi bottles to download Mp3 music from the music store, and have also partnered with RockStar Games with the release of Grand Theft Auto 4 in hopes of selling in-game songs on their music store.

To my American viewers, I actively encourage you to visit Amazon Music. With its low prices and wide array of titles, it’s a good alternative to iTunes and you will end up saving money on your favourite music downloads.

Image Citations:
http://www.tunecore.com/images/store_logos/az_wide_color.png
http://cdn.slashgear.com/wp-content/uploads/2011/03/amazon_cloud_player.png
http://images.starpulse.com/news/media/pepstufblogfeat.jpg
Text Citations:
http://www.businessinsider.com/amazon-music-first-competitor-to-spotify-2014-6
http://www.talkandroid.com/reviews/apps/app-review-amazon-joins-an-already-crowded-field-with-prime-music/

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